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For more than 35 years, psychology professor Robert Cialdini has been studying the science of persuasion to figure out what makes people say “yes.” He put much of what he’s learned in his 1984 best-seller, “Influence: The Psychology of Persuasion.” Now, newly revised, Cialdini has added some more recent persuasion tricks to the book. One of those is creating a “we group” mentality. The key to creating a “we group” is to make the person you want to influence feel the two of you are part of the same group, says Cialdini. “People are inclined to say yes to someone…
Salespeople have used psychological principles to increase their sales, as well as customer satisfaction, for decades. Yet when it comes to entrepreneurs who want to build their businesses, they're far more likely to pick up a book on product development or marketing than they are on psychology. But why aren't more entrepreneurs including psychology in their research when it could significantly help their business? One serial entrepreneur, Ryan Hornby (founder of a technology start-up, based in Belfast, Northern Ireland), is working to change this. He's studied psychology extensively as he's grown his businesses, which include IAM, a model and creative…
The naira weakened further against the dollar at the parallel market on Wednesday to trade at N560 per dollar. The figure is N15 or 2.8 percent lower than the N545 it traded last week. Street traders across forex markets in Lagos who spoke to our correspondent on Wednesday quoted the naira at N560 to a dollar. They said that the naira has continued to fall rapidly against the greenback over the past week. A parallel market (street market) is characterised by non-compliant behaviour with an institutional set of rules. Meanwhile, the currency which opened trading at an indicative price of…
True leadership requires courage -- a willingness to peel back the onion and own your uglier layers. To lead with emotional courage takes self-awareness, an essential trait for any leader. It also may be the most important skill to master, if you call yourself a leader. With self-awareness, you can probe your emotions in any given situation to understand what you're feeling and why. This is key for understanding how to appropriately respond, rather than impulsively react to a situation going south. It's also key to leading with your own emotional courage. Before you do, I suggest enlisting other people…
The Oracle of Omaha drops what may be the best career advice you'll get today. Billionaire Warren Buffett, chairman and CEO of Berkshire Hathaway, learned a long time ago that the greatest commodity of all is time. That's why he is religiously protective of his own time by setting strict boundaries for himself. This leads to a "Buffett-ism" that has garnered a lot of debate over the years since he said it. It's a quote about the difference between successful people and really successful people. The mega-mogul said: The difference between successful people and really successful people is that really…
Flour Mills of Nigeria plans to acquire a 71.69% stake in rival Honeywell Flour Mills at an enterprise value of 80 billion naira ($193.7 million), the companies said on Monday. A further 5.06% stake in Honeywell Flour Mills will be bought from FBN Holdings, Flour Mills of Nigeria said in a separate statement. Honeywell will retain its listing on the Nigerian stock exchange after the deal, the companies said. ($1 = 413.0000 naira) Reuters
Rice farmers in Dakasoye settlement of Garun Malam local government area of Kano State have said they recorded bumper harvest despite the shortage of rain in the 2021 season. Speaking with our correspondent at Garun Malam, they said this was made possible through their use of improved seedlings. The farmers said the seedlings had boosted their production by about 25 per cent. Iliyasu Garba said he was among the few farmers that resisted the improved seedlings when it was introduced to them through Kano Rural Development Authority (KNARDA). Garba explained that following massive awareness and training, he decided to try…
Patrick Winston knew how to speak. But his even greater skill was getting others to listen. Earlier this year, I came across a lecture by former MIT professor Patrick Winston called "How to Speak." The lecture was posted on YouTube a few months after Winston's death in 2019, and has since been viewed over 4.7 million times. Winston, who taught at MIT for almost 50 years and was one of the school's most beloved professors, knew how to captivate an audience. His style isn't flashy, but it is extremely compelling--even more noteworthy when you consider he worked in the technical…
National Youth Service Corps says it generated N511m operating surplus to be paid into the Federation Account for 2021. Director-General of the NYSC, Ibrahim Shuaibu, a brigadier general, said this in an interview with journalists in Abuja on Friday. According to him, the amount came about through its revenue-generating ventures. He said the figure was N231m higher than the sum remitted by the NYSC in 2020. Ibrahim said the N511m operating surplus of the NYSC this year was generated from five major sources of revenue. The sources were the NYSC garment factories in Anambra and Niger states as well as…
Elon Musk is known for spontaneous mass communication, including emails he dashes off to all Tesla employees. In one email sent in early October, he said it was OK to listen to music on the job: "I very much support music in the factory, as well as any little touches that make work more enjoyable." Another one reminded employees who the boss is. Tesla CEO Elon Musk is known for his spontaneous mass communication, from rants on Twitter to "everybody" e-mails he sends to all employees at his electric vehicle company. CNBC has obtained a pair of e-mails Musk sent…
April 19, 2025

Nigerian Stock market rebounds as capitalization rises by N240bn

The Nigerian Exchange Limited (NGX) bounced back on Thursday as market capitalization increased by N240…
April 20, 2025

Datti Baba-Ahmed: ‘The signs are there that Tinubu’ll lose re-election’; Presidency says president’s great performance…

Labour Party’s 2023 vice-presidential candidate, Datti Baba-Ahmed, has called on President Bola Tinubu to abandon…
April 16, 2025

A strategy to get more done—and feel less stressed

For some people, the expression “You have as many hours in the day as Beyoncé”…
April 19, 2025

UFO: US Navy reports on mysterious aircraft launching from sea

A group of unidentified flying objects spotted by Navy sailors is raising eyebrows after witnesses…
April 19, 2025

Gunmen kill 17 in fresh attacks on Benue communities

Suspected armed militia launched deadly attacks on communities in Logo and Ukum Local Government Areas…
April 20, 2025

What to know after Day 1151 of Russia-Ukraine war

WESTERN PERSPECTIVE Putin announces temporary Easter ceasefire in Ukraine war Russian President Vladimir Putin has…
April 15, 2025

Is it finally safe to ditch your phone case? I put it to the test

Thomas Germain With smartphones tougher than ever, a new wave of phone minimalists say cases…
January 08, 2025

NFF appoints new Super Eagles head coach

The Nigeria Football Federation (NFF) has appointed Éric Sékou Chelle as the new Head Coach…

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